Engagement
Campaign Attribution Study
A full multi-channel study that reconciles paid spend with conversions for a named reporting window, then briefs your team live.
Who it is for
Brand media leads, agency planners, and finance partners who need a single advertising spend attribution story before the next budget lock or board meeting.
Result
You receive a written attribution report covering the channels and period you name, plus annotated visuals sized for leadership packs and a live readout session (up to 90 minutes).
Scope included
- Kickoff to agree channel list, conversion definition, and attribution model
- Ingestion of spend files and conversion exports you supply
- Reconciliation notes where platform totals disagree
- Contribution tables by channel (and campaign where data allows)
- Assumptions appendix in plain English
- One revision cycle after the draft readout
Boundaries of this engagement
- Focus stays on the named study window and agreed channels
- Media buying and creative production sit with your existing teams
- Advertising-claims legal advice requires your counsel
Provider & process
Analysts at ValleyCore Toolkit run the study. Typical timeline is three to five weeks from complete data receipt to final readout. Delivery is remote across Great Britain; an in-person briefing at our London office can be arranged when useful.
Preparation
Before kickoff, gather: paid media invoices or exports, conversion or CRM closures for the same window, any promo calendar, and the decision the report must support.
Pricing basis
Studies start from £4,800. Final fees depend on channel count, market count, and data cleanliness. See Rates for estimate factors.
Next step
Request this engagement with your reporting window and channel list. We reply within two working days.